The Federal Communications Commission (FCC) is taking aim at the growing use of artificial intelligence (AI) in phone calls and texts. The agency has proposed new rules that would require companies to disclose when AI is being used in communications and provide consumers with a clear definition of AI-generated calls.
The goal of these rules is to protect consumers from scams and fraudulent activities. By requiring companies to disclose the use of AI, the FCC hopes to give consumers the information they need to make informed decisions about whether or not to answer calls or texts.
The FCC has already taken steps to address the issue of AI-generated robocalls. Earlier this year, the agency banned the use of AI voices in robocalls. This was a significant step towards protecting consumers from deceptive and harmful calls.
However, the new rules go further by addressing the broader issue of AI-generated communications. By providing a clear definition of AI-generated calls and requiring companies to disclose their use, the FCC is taking a proactive approach to protecting consumers from scams and fraud.